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Why EmBrace?

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Is back health really that important?

Yes! Of Course it is! Your back is an extremely important part of your body. It allows you to be active, flexible, and complete daily tasks. A weak and strained back will make routine tasks into a hardship or nearly impossible. Here at EmBrace, we get that, and we have worked very hard to solve this issue.

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Our Inspiration

We were inspired by our Co-Founder Oren Links in order to create EmBrace. Oren played on a varsity soccer team this past fall and strained his back during a game early in his season. Every time he played afterwards, he had more trouble playing as effectively and he needed to massage his back whenever he took a break. Oren felt uncomfortable wearing other back braces, especially because they were bulky and noticeable. This took a toll on Oren's confidence as a soccer player, which was especially unfortunate because it is his favorite sport. With this in mind, EmBrace was born in hopes to relieve anyone's back pain.

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The Objective

We aspire that our product will be able to be used by anyone, in a multitude of settings. Our product can be used on the go, while you exercise, when you're working at your desk, or just hanging out! EmBrace is for everyone. So what's stopping you? EmBrace yourself today!

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